B&B Italia Outdoor Collection 2023
In a villa in Marrakesh, B&B Italia presented the new products from the outdoor furniture collection. In this house with vernacular architecture, located in a typically Moroccan landscape, it was possible to highlight the beauty of the Italian brand's pieces, placing them in contrast with the setting in terracotta tones, the cerulean blue sky, and the serenity and simplicity of the place.
Created by internationally acclaimed designers, the new products offer several timeless solutions for outdoor environments. The Nooch sofa and table system, designed by Piero Lissoni, presents a versatile and elegant selection of modules produced with sustainability in mind, as the robust and light structure is produced with recycled aluminum and is 100% recyclable. In turn, Monica Armani presents the Allure O' Outdoor table, with its sinuous silhouette and materials such as cement or stoneware, and the Flair O' Outdoor chair, manually produced with polypropylene ribbons on an aluminum structure. Another new feature is the Cordoba armchair, created by Foster+Partners Industrial Design Studio, which features precise design, ergonomics and environmental responsibility. In the film it is also possible to see the new version of Patricia Urquiola's Crinoline armchair.